Carparison takes a step towards more economical driving…

Carparison begins eco-partnership with Exeter-based company Lightfoot to encourage safe, efficient driving to all its customers.

Safe, economical and cost-effective driving is of greater importance than ever in today’s climate. It is therefore of great pleasure that we can announce our eco-partnership with Lightfoot – a company dedicated to helping businesses and drivers reduce emissions and save fuel.

Lightfoot are an Exeter-based company with National recognition. What they are doing is simple… rewarding drivers for safe and efficient driving. Lightfoot have created a connected car technology that plugs in to your cars’ computer and sits on your dashboard. The device monitors your driving style and uses audio and visual feedback to alert you when you’re driving efficiently.

“We are very pleased to have joined Carparison on their mission to make local car leasing as straightforward and efficient as possible. By working together, we will be able to support Carparison in minimising the impact that cars leased through them have on our environment. Lightfoot is an award-winning, government-supported technology that is helping to make our roads safer, our environment cleaner and our motoring less expensive. Lightfoot rewards those who drive their car just that little bit smoother. The positive impact an individual choice can have, is core to Lightfoot, and this relationship expresses that perfectly".

- Paul Pugsley, Commercial Executive at Lightfoot.

This isn’t about tracking, so you don’t need to worry about that; the device and it’s dedicated App provides an aid for you or your company to identify efficient driving styles, and can even monitor your vehicles’ health and alert you to any potential faults.

Its analysis is simple; there are two rows of lights on the unit. The first refers to your long-term driving style; the second shows your immediate real-time feedback. A green light means you’re driving efficiently, amber means you’re driving less efficiently and, as you can probably guess, red means you are driving in the least economical manner possible.

Together, Carparison and Lightfoot are encouraging drivers to establish a long-term driving style that rewards you, your pocket and the environment.

“We are delighted to become Lightfoot’s eco-partner; wholeheartedly supporting their ambitions of both prompting and rewarding more economical driving. The software is great for fleets like our own as it not only saves on fuel costs but rewards the drivers themselves with great prizes on a weekly basis. But also for individual drivers who want to make a real difference to their carbon footprint and to their own expenditure.” 

- Matt Woodward, General Sales Manager at Carparison.

Smoother drivers use up to 30% less fuel* – meaning fewer trips to the petrol station and potential savings of up to £400 annually depending on your vehicle. You also have the potential to reduce your harmful emissions by up to 30% - a benefit that speaks for itself.

If you would like more information on the Lightfoot devices, you can email

*Figures taken from