Design & Interior
I’m a huge admirer of the understated nature of the e-tron’s design. It’s incredibly modest and I say that in a good way.
At a glance, it looks like your typical Audi and blends into the wider Audi range effortlessly with its swooping roofline, trademark LED lights and smart touches that bring out the premium underpinnings.
Audi, like Mercedes and BMW have followed the trend of subtle designs for their new electric cars, avoiding the temptation for shouty and outlandish looks.
This adds to the level of luxury and refinement in my opinion. It provides all the presence that you’d like from a big SUV without feeling excessive.
It shares a lot of exterior styling with the Q4 e-tron and I much prefer the false front grille that the Audi installed on the latter. It’s been designed with air intake in mind, but it does also remind you of a half-open venetian blind.
The story is no different once you’re behind the wheel. As they have been for many years, the Audi interior is comfortable and plush.
Everything is well positioned, and you can easily get that commanding driving position that SUVs offer.
The e-tron is available with Virtual Door Mirrors, but our model had the traditional options fitted. I’ll leave you to make your own mind up on Virtual Door Mirrors, but if you don’t have them fitted, you are left with an insert on the door of where they would be, which can look a little odd.